Aetna Electronic Enrollment Process

Aetna offers options for both phone and online enrollment. Agents must meet specific requirements to utilize either option, so read carefully before proceeding.

Telephonic Sales with RATE

“The Remote Agent Telephonic Enrollment (RATE) tool is a powerful feature that lets you enroll your clients by phone after completing a compliant sales presentation with them. This is a convenient tool that can help you continue enrolling your clients telephonically in the event you can’t meet with them in-person due to concerns about COVID-19.”

Agents wishing to sell Aetna plans over the phone using RATE are required to meet certain requirements. According to Aetna:

  • You must have access to the Ascend Virtual Sales Office app. To request access, fill out a quick request form on Producer World. Please note this can take up to 2-7 days to process your request.
  • You must have an iPad. This is required. RATE is not compatible with other tablet brands.
  • You must complete an online, self-paced compliance training and pass a quiz with a score of 90% in two tries or less.

After you successfully pass the quiz, Aetna will initiate a RATE license for you. This can take 1-2 days to complete. Once completed, your 1-800 telephone number will be communicated to you by email.

resource-pdf More Information about RATE

E-Kits with Aetna’s Ascend App

Aetna also offers enrollment through its Ascend app using E-kits. Agents are required to request access to the app, which can be done through Aetna Producer World.

  • No special set up or extra training is required to use E-kits.
  • Works on any laptop or iPad mobile device.
  • Before using an e-Kit to enroll your client, you need to complete a compliant sales presentation.
resource-pdf Ascend User Guide – iPad
Ascend User Guide – Windows
Ascend Quick Quote E-Kit Guide
Ascend FAQs

General Remote Sales Guidance from Aetna

  • Obtain a Scope of Appointment (SOA) prior to the start of all personal/individual marketing appointments held in person or by phone when MA, MAPD and PDP products are discussed.
  • Remember you can obtain an SOA by email or text through the Ascend app.
  • Provide Aetna’s CMS-approved MA/MAPD sales presentation, available in video format (English, Spanish and Chinese versions), or in PDF format (English, Spanish, Chinese, Russian and Polish versions) from Producer World.
  • Provide and review the Summary of Benefits and current star ratings sheet. These documents are available through the Ascend app. Or you can download PDF copies from


Back to Survival Toolkit

Become an Agent