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The Staying Power of Direct Mail Marketing

Here at MCC Brokerage, we strive to stay up to date with the latest trends in insurance marketing, which is one aspect that sets us apart from other National Marketing Alliances. While the insurance sales market has evolved over the years, direct mail marketing remains an effective method of securing new clients. In the age of cell phones, cold calls don’t seem to be quite as effective as they once were and are prohibited by CMS when marketing Medicare Advantage or Medicare Prescription Drug plans. Many consumers now simply ignore the calls, or block the phone number if they don’t recognize it. However, most people still sift through their mail, keeping an eye out for opportunities or offers that might satisfy a current need they have. This is especially true when it comes to insurance. While internet leads are on the rise in today’s insurance market and are a great tool to use, direct mail campaigns are still a very effective way for independent agents to put their information directly in the hands of those who are most likely to need and buy insurance.

Direct Mail Lead Resources

To ensure that our agents have access to high-quality direct mail campaigns, we’ve partnered with several of the most trusted lead-generation companies in the industry, including:

  • Lead Concepts
  • Kramer Direct
  • TargetLeads®

Not only are direct mail campaigns a great way to share pertinent information with prospective clients using a variety of printed media — flyers, brochures, postcards — but they can also help you establish brand recognition. This is especially important for independent insurance agents because, in this business, getting your name and contact information out there isn’t just a good idea — it’s a necessary step to growing your business, achieving your goals, and ultimately building a lucrative career.

Contact Us to Learn More

For more information about how direct mail campaigns can help you secure more leads, or to learn more about what sets MCC Brokerage apart from other Field Marketing Organizations, contact us today.

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Testimonials

“The Tampa back office team is amazing! You can call them or come in to the office and get help with ease. Extremely efficient and knowledgeable. All my requests and questions are completed and answered. Anything that needs to get done is finished quickly and correctly. Thank you for the great partnership!” – Alex A.

“I have worked with MCC Brokerage for many years. I love working with the team in the Tampa office. They are friendly and ALWAYS ready to help. Looking for an FMO to help grow your business and make your life easier? Go with MCC.” – Steven H.

“I am about to enter my third year of offering Medicare products and services to my clients. MCC Brokerage and their knowledgeable staff have been with me every step of the way. Thank you guys!” – Joe M.

“I have been working with MCC Brokerage for 25 years. They have a great ownership and management team with highly experienced service personnel designed to make a broker’s life easier. The MCC Brokerage team will make your Medicare AEP much more manageable and profitable.” – Tom H.

“MCC Brokerage has been a large factor in my success as a new agent. They have brought me into their team with open arms, a family atmosphere with the best of class services provided to help me excel. They will take my call regarding my client’s needs anytime – day or night. Their marketing programs are unsurpassed in the industry! Patricia and the Tampa team are amazing to work with.” – Jared P.

“IAMS, INC. has worked with MCC for over twenty years! They have a knowledgeable staff and are willing to go that extra mile. We would not consider any other brokerage to work with. MCC makes staying up with the new products and trends in the benefits industry easy. They assist with training and product familiarity. Staff are personable and a pleasure to work with.” -Herschel V.

“I have been associated with MCC Brokerage for many years. I have found them to be very knowledgeable in all things Medicare and life insurance. If you want to grow your agency they are an excellent choice for getting contracted with. All the people are very friendly and fun to work with.” – Darry S.

“MCC has exceeded my expectations as an agency owner. The corporate staff are very responsive. They have worked very closely with me to help the transition from another FMO. I have been so fortunate to work directly with Patricia F. She is very personable, but also well-educated in all of the different dynamics of Medicare Advantage carriers.” – Mel L.

“Great leadership, great culture! The administration staff is extremely knowledgeable and with MCC’s support my business has skyrocketed! MCC is truly the most agent friendly group that I’ve ever encountered in my 12 years in the insurance industry. I’m so grateful that I found MCC and I would highly recommend any agent that’s looking to be successful and empowered to look no further than this dynamic organization.” – Micah M.